Tuesday April 14th 2026
Photo by Christin Hume
Written by Midlothian View Editor, Phil Bowen
People will keep more of their cash under a new government crackdown on unwanted and misleading subscriptions. The changes are expected to save consumers across the UK around £400 million each year by making it easier to cancel services.
The measures, due to come into force in Spring 2027, will introduce stronger protections for consumers, including:
– Clear, simple information before signing up to any subscription
– Reminders before free or discounted trials end, or 12 month+ contracts automatically renew
– Straightforward cancellations, including online exits for online sign ups
– A 14-day cooling off period, after a free or discounted trial ends, or when a contract renews for 12 months or longer
These new measures will make it simpler and far less painful to escape unwanted subscriptions, stop people being silently rolled onto expensive contracts and ensure that companies are upfront and open when selling subscription services.
Kirsty McNeill, MP for Midlothian, said:
“I really welcome the changes announced by this Labour Government, which will crack down on surprise subscription charges and ensure money is kept in residents’ pockets.
“When pressures on household budgets are high, action like this really makes a difference.”
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