Cookie Policy and Links Information

What are cookies:

Computers collect information about your use of this website by means of “cookies”. Cookies are small files of information that are stored on your computer. They help websites remember who you are and record information about your visit. Most websites use cookies. Recent EU Policy means that websites should notify users when they use cookies.

What cookies are used on this Website:

The cookies we use on this website are grouped into the following category:

Analytics – We use Google Analytics to record the number of visitors to this site. Google Analytics helps us understand how users use our websites. The cookies will record the number of visitors, how frequently pages are viewed, and the country where visitors come from. The resultant statistics helps us determine what is popular and can influence future content and development. The information collected by these cookies will include the visitors IP Address; country of origin; pages visited; browser type and operating system. This data does not identify any user personally.

Google AdSense

Midlothian View is part of the Google Adsense programme. Therefore, you need to know that:

  • Third party vendors, including Google, use cookies to serve ads based on a user’s prior visits to your website or other websites.
  • Google’s use of advertising cookies enables it and its partners to serve ads to your users based on their visit to your sites and/or other sites on the Internet.
  • Users may opt out of personalized advertising by visiting Ads Settings. (Alternatively, you can direct users to opt out of a third-party vendor’s use of cookies for personalized advertising by visiting www.aboutads.info.)

How can I reject or opt out of receiving cookies?

When you visit this website you will have been shown a message telling you that this website uses cookies and inviting you to find out more information about our cookie policy. If you continue to view this site after receiving this message then it will be taken that you consent to us using the cookies detailed in this policy.

If you want to reject any cookies from this website you will need to delete the cookies from your browser. Most browsers also allow you to prevent all or some cookies being stored on your machine in the future. For more information on how to delete or disable cookies from your browser please use the “help” function within your browser or alternatively visit www.allaboutcookies.org.

Please be aware that disabling cookies may impact the functionality of this website.

If you want to know more about how cookies work and how to manage or delete them, visit the World Wide Web Consortium’s website.

We may update this policy from time to time so you may want to check it each time you visit our website. We last changed this policy on 30th July 2015.

Midlothian View Newsletter

If you sign up for our newsletter we will ask you for your email address so that we can send the newsletter to you. Each emailed Newsletter contains an unsubscribe link and if you unsubscribe we will delete your email from our records.

Readers Subscription Data

If you sign up to a monthly subscription to support Midlothian View then we will ask you for the following data:

  • First name
  • Last name
  • Address including Town/City and Postcode
  • Email address
  • Your phone number
  • Whether you wish to receive emails from Midlothian View

We keep this data for two reasons

  • To contact you should there be a problem with your subscription
  • To send you email about Midlothian View BUT only if you have said that you wish to receive these.

Your subscription is in the form of a Direct Debit instruction from your bank. We use GoCardless to administer Direct Debits. Your bank details are held securely within GoCardless and at no time does anyone from Midlothian View have access to these details.

Links

This Website may contain links to other sites. Please be aware that we are not responsible for the privacy policies of sites which have not been built by us. This privacy statement applies solely to information collected by this Website.

App User Profile
When using the Midlothian View App a user may supply the following information in their profile if they want their Loyalty Points recorded.

First name
Last name
email address
Phone number

Why do we ask for this information?

When you scan a Midlothian View QR Code in a participating shop, restaurant or other local business you are collect Loyalty Pigeon points. Provided that you have completed and saved your profile in the app then your Loyalty Pigeon points are assigned to your user profile which is held centrally and securely in the Loyalty Pigeon database. We also record the date and time that you scanned the QR Code and the Loyalty Pigeon business within which you scanned it. We require your profile information so that should you later win a Loyalty Pigeon prize either Loyalty Pigeon or the participating business can contact you.

Provided that the participating business has subscribed to the associated Loyalty Pigeon Plan then they get access to analytics about their customers, for example, how many customers visited on a particular day or what time they visited. The information the business sees does NOT identify Loyalty Pigeon users, just that on a particular time and date a customer scanned their QR Code.

If you do not wish to provide the profile information then unfortunately you cannot collect Loyalty Pigeon points but you can still access the other parts of the Midlothian View App; News, Offers, Local Business Directory.